The marketing firm specializing in the unique world of SUP
Spoon Goons creates purposeful print and web marketing that builds brand awareness, drives event attendance, increases engagement, and fuels market growth. If you want to build a business around your SUP passion, we want to help. We work in three areas—positioning, brand awareness, and event attendance—to help you market your SUP shop, products, or events.
With 15+ years of branding and marketing experience, we know what it takes to attract your ideal customer, build a loyal following, and grow your marketplace. We also understand the unique world of SUP, since we’re on the water every chance we get.
What’s a Spoon Goon?
In the early days of SUP, surfers were quick to poke fun at the large spoon-like paddles they’d never seen before. They also figured anyone who wanted to tote around such a large, long board must be a bit of a goon.